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AGENTS CORNER
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How Much Can You Earn If You Stage Your Listings?
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At Staged Interior we strive to work with you, the agent, and your client as a team to sell your listings faster and for more money through staging. Our home staging statistics show that staged homes net 4.9% more on average than Northern Virginia Association of Realtors. With the median price home in Northern Virginia Area of $460,807*, this means the following for the Realtors®:
An average of $22,580 equity gain**
At 3% commission: $677 more for you
If you sold 2-4 homes per month:
At 3% commission: $1,354 - $2,708 per month or $16,248 - $32,496 more per year!
If you are offering your Sellers a way for them to get average 4.9% more for their homes by staging, don't you think they will be willing to pay you your full 6% commission? You are bringing more VALUE so they will make a LOT more when they work with you.
Other Benefits:
If your listing sells faster, you won't have to market them for as long - and that is a cost savings benefit to you. Less newspaper advertising, less marketing cost, less time in Open Houses, fewer brochures produced, etc.
Is it safe to estimate it saves you a minimum of $700 per transaction?
$700 x 3 transactions = $2,100 per month x 12 = $25,200!
In total by staging your listings you could keep or earn another $50,000 or more!
What about the NEW business you will get because you use this as a way to gain listings? How much more can you earn? THOUSANDS MORE!!!
…and the best part is your Sellers are benefiting greatly too!
* Figures are based on January-July 2009 Northern Virginia Area Home Sales Report from Northern Virginia Association of Realtors® website www.nvar.com. ** Based on statistics of resale properties we staged in 2009.
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How to Educate Sellers
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- Introduce Home Staging from the beginning - during your Listing Presentation
- Home Staging is a listing tool -a Value Added Service & Market Differentiator
- Educate sellers that by Staging their home, they will keep more equity because Staged homes look better and sell faster!
- Enlighten sellers with the following phrases:
"Right pricing gets you in the game... ...Home Staging gets you the offer!"
"The way you live in a home... ...and the way that we market and sell a house are two different things."
"The investment in Staging... ...is always less than your first price reduction."
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Listing Presentation Tool
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At Staged Interior we make your job simpler. We have prepared a tool you can utilize as a part of your listing presentation. A picture is worth a thousand words. Please agree with us that this tool is not intended for you to do the staging presentation for us. Use this tool to demonstrate your value-added service and your relationship with us and get more listings and increase your business. Then bring us in to do the professional staging presentation for your clients.
To download please right-click here; then click "Save Target (or Link) As..." to specify the location to save the file and click "Save."
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Areas of Past Home Staging Projects: Please click a city name to view.
Alexandria, VA |
Annandale, VA |
Arlington, VA |
Ashburn, VA |
Broadlands, VA |
Burke, VA
Centreville, VA |
Chantilly, VA |
Clifton, VA |
Dumfries, VA |
Dunn Loring, VA |
Fairfax, VA
Falls Church, VA |
Gainesville, VA |
Great Falls, VA |
Haymarket, VA |
Herndon, Oak Hill, VA
Leesburg, VA |
Lorton, VA |
Manassas, VA |
McLean, VA |
Oakton, VA |
Occoquan, VA |
Purcellville, VA
Reston, VA |
South Riding, VA |
Springfield, VA |
Sterling, VA |
Vienna, VA |
Woodbridge, VA
Cabin John, MD |
Germantown, MD |
Potomac, MD |
Washington, DC
Tools & Benefits of Home Staging for Realtors
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2006-2009© Pendleton & Young, Inc. All Rights Reserved.
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