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May 2008 Newsletter
May 2008 - Issue 19 < >
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Greetings!

Magnified Staged House SoldApril showers opened the floodgates of sales for both occupied and vacant Staged homes. Our Staging Schedule was so fast and furious we had no time for the April monthly newsletter. Who says this is a bad market? With the proper Staging and pricing, we are seeing our Staged houses sold in record time. I put Staging first, because in a recent HGTV program Staging was listed as the number one most valuable asset in preparing a home for the market. Staging beat out pricing and painting and we have the results to prove it. In terms of generating traffic and insuring a quick and well-priced sale there is no other strategy that can give the seller and the Realtor such dramatic impact. It's a no-brainer, right?!!

Staged Interior has a very impressive parade of sold staged homes that are showcased in this 19th issue of the newsletter. Remember, friends don't let friends sell the house without staging.

Trish

HGTV.com Logo
Homeownership is usually the largest Investment we make over the span of our lives. HGTV has asked some of the top real estate experts to put together a list of the biggest mistakes people make when buying and selling homes. We are excited that the real estate experts agree that not staging your house is the #1 mistake, followed by overpricing the home. In this market sellers cannot afford to make these mistakes. Please visit the link below to read the full article on HGTV.com.
Before Picture of a Family Room After Picture of a Family Room

Here's a parade of nine Staged and sold homes from Staged Interior for your review. Some of the houses had multiple offers. These homes are in many different areas and have very different price points, showing the common denominators were Staging and savvy pricing. Please click on the street name for "Before & After" pictures of each house and additional testimonials.
MRIS Days Active
After Staging		 Street City Status Occupancy Type
FX6721703 7 13605 Parkside Manor Chantilly Contract Occupied SFH
AX6701435 12 3408 Alabama Ave Alexandria Contract Occupied SFH
DC6686354 12 740 13th St SE Washington Sold Vacant TH
AR6670602 19 1154 N Taylor St Arlington Sold Vacant TH
AR6684742 20 1640 S Taylor St Arlington Sold Vacant TH
FX6693049 24 13494 Edge Rock Ct Chantilly Sold Occupied SFH
AX6686988 29 107 Roberts Ct Alexandria Contract Vacant TH
FX6651104 30 6421 Divine St McLean Sold Vacant SFH
FX6684100 36 4032 Hunt Rd Fairfax Contract Occupied SFH
"All I can say is WOW! The house looked beautiful. Thank you! What a pleasure it was to have you all in our home. We had 3 contracts from start to finish & the house was in the SOLD status within 12 days of putting on the market. I know staging was a big part of its success. Thank you again!"

- Ben and Ashley, Sellers of Alabama Ave

"We were so pleased with the finished product!! Our house did not look like two small children had previously lived there. Thank you for transforming an ordinary townhouse into a work of art! The end result was a contract in less than a month on the market-AMAZING!"

- Kate and Todd, Sellers of S Taylor St
GPS
One morning in January a Fairfax County Police officer knocked on our door. He asked if we knew that the driver-side window of the minivan was smashed in. He was investigating a string of vehicle break-ins in our neighborhood that previous night. We never expected our cars (the Staging cargo van was also vandalized) would be broken into in our own driveway. The minivan had to be parked outside because our garage has been turned into a Staging accessory warehouse! A GPS was stolen from the minivan and other electronic equipment from the cargo van. Several other cars were broken into for their GPS systems that same night.

Navigation systems have grown to be one of the most valuable tools for real estate professionals and Stagers. We wonder how we lived without them. With its popularity we now have thieves trying to cash-in on the demand. The Fairfax County Police Department is already educating the public about this crime and how to prevent it. A good friend of ours forwarded this theft prevention flyer. I hope you don't fall victim to this crime. Please read the flyer and Be careful out there!

Trish KimAbout Trish Kim

Accredited Staging Professional Master
2007 Barb Schwarz Staging Excellence Award Nominee
President, DC Chapter of
     International Association of Home Staging Professionals

Trish Kim has been bringing her clients unique interior design experiences in Washington DC Metropolitan area since 1988. She is the owner and design consultant of Pendleton & Young, Inc., doing business as StagedInterior.com, and is an Accredited Staging Professional Master - ASPM, the first and one of only two staging professionals with a Master designation in Northern Virginia as accredited by StagedHomes. StagedHomes is recognized as the leading international training organization, teaching staging professionals the skills to effectively stage homes for their clients and give them the Staged Home advantage. Trish was personally trained and mentored by Barb Schwarz, the creator of the staging home concept, and is a member of International Association of Home Staging Professionals, IASHP. Trish's strengths are in creative spatial arrangement, color coordination and composition, which create the "WOW!" factor so essential in giving sellers the needed edge in this market. Her talents are evidenced by the Before and After presentations. Trish is married to her husband Young Kim, an ASP and the business manager for Staged Interior, and has two grown children and a daughter-in-law in Fairfax. She also has mastered the art of spoiling two precious grandchildren, Jake and Tasha.

Staged Interior TeamStaged Interior Staging Team

All of the successful staging projects are not accomplished by one person but by many. With Trish's leadership and creativity, we work with a team of Accredited Staging Professionals (ASP's) and ASP's only. With ASP's Code of Ethics and Standards as the foundation, each member brings her experience, talent, creativity and, yes, muscle power to the team. The joy of successful staging and the quick sale thereof is shared by all team members.

We are looking forward to working with you so that your miracle stories can be featured in our next newsletters. Until next time have a great holiday season!

Member of:

  • Northern Virginia Association of Realtors
  • Dulles Area Association of Realtors
  • International Association of Home Staging professionals
  • Staged Homes

Sincerely,

 Trish Kim
Accredited Staging Professional (ASP™) Master

phone: 703-261-7026

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Staged Interior | Pendleton & Young, Inc. | Centreville | VA | 20121